MoveDeal Brand Kit
MoveDeal Brand Kit
Official MoveDeal logo and brand assets. Geometric MD monogram in Brand violet #5B4BFF with cyan accent #19D3FF — plus the MoveDeal wordmark. Download SVG and PNG below.
Official product mark
MoveDeal is a moving marketplace. Customers describe a move once, receive offers from verified moving companies, and choose who to book — starting with Soft Launch Munich.
Post a move request (home move or pickup of individual items), compare offers, and stay in control of the booking. Transparent marketplace — not invented traction or fake reviews.
Verified partners bid on real requests. Soft-launch honesty: Munich first. No escrow claims on the public brand.
Web app at movedeal.app — AI-assisted inventory from room photos, offers, chat after booking, and move-day PDFs.
Official MoveDeal channels. Use profile assets from this kit. Bios stay Soft Launch Munich — no Europe-already-live claims.
A geometric MD monogram in Brand #5B4BFF with a cyan anchor #19D3FF. Filled paths (M + open D + arrow). Shipped as SVG with outlined Inter Bold wordmark — no live type.
MoveDeal connects people who need to move with verified movers. The monogram is compact for app icons and favicons; the lockup carries the full MoveDeal name.
Keep empty space around the mark equal to the stroke width (~11% of mark height) on all sides. Never crop the cyan accent dot or the diagonal uplift.
Brand owns the violet primary. Cyan is the technology accent (dot, motion, focus). Ink #0A0F14 is the wordmark on light surfaces; white on dark.
#5B4BFF · primary#19D3FF · accent#0A0F14 · text / dark#FFFFFF · light surfaces#F8F9FA · surfaces#5C6670 · secondary textProduct UI and the wordmark use Inter (weight 700 for “MoveDeal”). Tracking is native — do not add letter-spacing. Outline the wordmark in SVG files; do not ship live <text>.
MoveDeal
Inter Bold · 24px wordmark · Ink #0A0F14
One request → offers from verified movers → you choose. Soft Launch Munich · movedeal.app
Wordmark is always “MoveDeal” (one word, capital M and D), Inter Bold, Ink on light / White on dark. Product header rhythm: 32px mark · 8px gap · 24px type (0.45× cap height).
| Asset | Digital | |
|---|---|---|
| Symbol | 24 px (16 px simplified favicon) | 8 mm |
| Horizontal lockup | 120 px wide | 30 mm |
| App icon | 32 px | — |
Convention: movedeal-[asset]-[variant].[format]
| Pattern | Use |
|---|---|
svg/movedeal-mark-*.svg | Vector masters (fill-based) |
svg/movedeal-lockup-horizontal-*.svg | Header lockups (32 / 8 / 24) |
svg/movedeal-wordmark-*.svg | Outlined Inter Bold wordmark |
svg/movedeal-favicon.svg | MD monogram, color |
png/movedeal-mark-*-512.png / -1024.png | Transparent rasters |
png/movedeal-app-icon-1024.png | Social / app tile |
png/movedeal-profile-*-1024.png | Profile photos |
Social & profile assets
Square assets for LinkedIn, Instagram, X, and WhatsApp. Prefer 1024×1024.
App icon
Recommended default
Profile · light
Profile · dark
Profile · ocean